



A scholar of religion argues that AI chatbots, used by roughly 1 in 10 American adults for emotional support and 1 in 5 adults under 30 according to Pew Research, are functioning like charismatic authority figures without a stage, a church, or disciples. The piece draws on Max Weber's concept of charismatic authority, describing a newer idea called 'generative charisma,' where personalized, instant responses make each user feel uniquely understood.
Examples cited include GitaGPT, an AI spiritual companion using avatars of Krishna to deliver personalized guidance from the Bhagavad Gita, and a mindfulness teacher describing AI as a channeling tool to find one's 'inner guru.' The scholar situates this within a broader cultural 'subjective turn' toward personal-experience-based spirituality over institutional religion.
When a Guardian journalist asked the chatbot HolyGPT about the meaning of life, it replied that meaning comes from becoming aware, through experience, of what it is to be, an answer the piece frames as textbook self-improvement vocabulary standing in for scripture.
The full dispatch is available from the source below.